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USA SHADE RECEIVES PRESTIGIOUS GOLD TRIANGLE AWARD |
December 3, 2008
FOR IMMEDIATE RELEASE…
USA SHADE & Fabric Structures, Inc. has received a Gold Triangle Award from the
American Academy of Dermatology (AAD) for their “Made in the Shade: Screen the Sun,
Keep the Fun” program. The awards will be presented at the Academy’s 12th annual
meeting to be held March 6th-10th, 2009 in San Francisco, California. The company
will receive their trophy during the SKINnovations Partner Meeting which brings
together the Academy’s SKINnovations Committee and the industry partners who support
the Academy’s SKIN (Skin Knowledge and Information Network) Program to educate the
public about why and when they should see a dermatologist.
USA SHADE (which includes the Sun Ports, Shade Structures, FabriTec, VPS and Shade
Concepts brands) is the largest fabric shade structure manufacturer in the United
States with over 175,000 installations nationwide. In addition to their sun safe
shade structure products which can block out up to 96% of the sun’s harmful UV rays,
the company is engaged in a comprehensive, sustained, and multi-dimensional sun
safety awareness campaign. A key component of the effort focuses on children who
are especially vulnerable to the harmful effects of UV exposure. The campaign includes
a variety of publicity initiatives including national advertising, feature articles
on sun safety, brochures and flyers for targeted markets including school administrators
and recreational facility operators, and trade show exhibitions for the parks and
recreation, schools and day care, water park, and athletic facility markets.
The
company’s unique “UV Man” mascot, along with well-trained Sales staff, have been
visiting school children across the country spreading the word on the dangers of
unprotected outdoor play and the importance of sun safety. The children have fun
while at the same time learning the important facts and figures on skin cancer as
compiled by organizations such as the AAD.
USA SHADE has also partnered with the
Skin Cancer Awareness Foundation in their Shade Across America campaign which provides
fabric shade structures to schools that have a sun safe program in place or are
planning to implement one. The funds collected by the foundation are used to provide
shade structures that will safely cover playground equipment, seating areas for
lunch and learning activities and other areas where children are exposed to the
sun.
At the conclusion of the presentations, the Gold Triangle Award winners along
with industry partners and Academy member dermatologists will convene for a luncheon.
This is the first Gold Triangle Award for USA SHADE.
 PDF Version Available for Download (733 KB)
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